Digital Analyst

Dana Communications is seeking a Digital Media Analyst. The ideal candidate understands how to become familiar with different data streams, understand trends, and present them in a client friendly format. Experience with Google Analytics, Google Ads and Google Ad Editor are key. Applicants should be able to work collaboratively with other employees in our Central NJ office. Knowledge of the travel industry is a plus.

Compensation commensurate with experience. Excellent benefits package.

Responsibilities:

• Understanding client data streams
• Developing reports and insights for internal and client audiences
• Analyze advertising campaign performance
• Manage SEM/SEO campaigns
• Manage digital budgets
• Work with partners to enable tracking and analytics

Qualifications:

• 2+ years of experience preferred
• Data analysis skills
• Knowledge of Google Ads and Bing, Google Ads Editor
• Skilled at using Excel, Powerpoint, Word
• Understanding of Google Analytics, e-commerce and cross-domain tracking
• Knowledge of Google Data Studios

To apply for this position, or for more details, contact Mark D’Amico.