We’re back again with the next edition of our trade show blog series, so you can make the most of your experience at the upcoming IMEX America trade show for the incentive travel, meetings and events industry (we’ll be there too!), or anywhere else you’re exhibiting. If you haven’t already, check out our über-useful blogs, […]
Lately here at Dana, we’ve had trade shows on the brain. Returning to Las Vegas very soon is our client IMEX America, the country’s biggest global incentive travel, meetings and events industry trade show. We’ve been quite busy cranking out the final pieces of their 2019 trade show marketing campaign. And, it seems like only […]
2019 is a big year for Dana. We’re celebrating our 40th anniversary! For 24 of those years, we’ve focused on the travel and hospitality industry. Working with travel brands is our passion. Along our journey, we’ve mapped out the essentials of travel brand marketing. Join us on a quick tour of five Dana branding tenets. […]
Having recently returned from IMEX in Frankfurt, and being just a few months away from IMEX America, the Dana team has been pretty focused on both editions of this global incentive travel, meetings and events industry trade show. Though on our ninth year with this client, each time we find ourselves deeply impressed by the […]
Today, June 5, is World Environment Day, designated by the United Nations as a call to action to preserve and enhance our environment. For all of us in the travel industry, it’s an appropriate day to talk about the future of sustainable travel. In honor of World Environment Day, Dana has collected the following takeaways […]
With occupancy rates consistently exceeding 100% (you read that right—100%), the cruise industry is the fastest-growing category in the leisure travel market. According to The Florida-Caribbean Cruise Association (FCCA), the industry’s total economic impact in 2016 was $126 billion and it employed 1 million people. What’s more, the Cruise Lines International Association (CLIA) reports that […]
What do business travelers really want? Dana takes a look at some 2019 corporate travel trends worth consideration. Plus, our own global business travelers, Dana President Lynn Kaniper and Sr. Account Executive Wes Hackmann, offer a few tips and insights on their recent travels to Bangkok, Thailand, and Brighton, England. Bleisure is here to stay. […]
Believe us on this one: Nobody really likes the ridiculous trust fall craze. Unless, of course, you’re checking out those epic trust fall fail videos that are all but crashing the Internet. But! Team-building has repeatedly been proven to impact—in a good way—the companies and groups who proactively embrace it as a strategy for connecting […]
Unless you’ve been on a full-blown digital detox these past couple of months, you surely heard about the post that beat Kylie Jenner for the most likes on Instagram. When the @world_record_egg was hatched on January 4, Jenner had over 18 million likes on a photo of the influencer with her daughter. In just nine […]
Right on the silky, sparkly heels of holiday marriage proposal season, the peak wedding planning rush is now upon us. Many times, that first big step down the aisle begins with a starry-eyed search for the perfect wedding setting. Here at Dana, we’ve provided our marketing strategies for local wedding venues and popular destination wedding […]