For many destinations across the globe, the stars just align, literally. With eclipse chasing, celestial excursions and lunar events lighting up the travel calendar, 2025 promises to leave many travelers starstruck indeed. In the age of astrotourism, the sky’s the limit for destinations blessed with dark, clear skies, but savvy spots anywhere on the map […]
We’ve blogged often about high-end wanderlusters — you can re-read our post about luxury travel market segmentation here — but today we’re sharing top tips for budget travel trend marketing to bring the vast audience of value-minded vacationers to your location. Yes, even if you’re a bucket-list destination, Forbes Five Star resort or luxury hotel! […]
One of 2025’s hottest trends is pretty cool. So cool in fact, it has shifted the focus on summers spent vacationing in warm, tropical islands and sunny locales in southern Europe to less-crowded areas with more gentle temps like Canada, Iceland, Ireland, Scotland, Norway, Finland and Sweden. In the United States, top cool climate vacation spots include the Pacific Northwest and Alaska.
When someone celebrates their 100th birthday, people often ask, “What is your secret to a long and healthy life?” Because hitting centenarian status isn’t exactly typical — unless you live in a Blue Zone. So what is a Blue Zone, exactly? We’re glad you asked! Blue Zones, Defined These are geographic areas that boast some […]
Dry tripping. Sober tourism. Dry travel. It goes by many names. But one thing is for sure. Low or no-alcohol lifestyles are on the rise. And as a result, traveling sans alcohol is a thing. A big thing. Especially among Millennials and Gen Zers who boast about the health (and monetary!) benefits it offers them. […]
The travel industry is a big fan of fans. And with good reason. Tour tourism, often called music tourism or concert tourism, has been around for a long time. Still, recently the number of concert and festival-goers following their favorite artists across the country (and the globe!) has been off the charts. Ignited by the […]
Go-ccasions are redefining travel in 2024 with spontaneous getaways celebrating life’s milestones. Discover how to attract travelers seeking unique, local experiences and social-worthy moments.
**Stay Ahead of 2025 Travel Trends**
From regenerative tourism to tech-driven escapes, the 2025 travel landscape is brimming with possibilities. Discover who’s leading the way, from eco-conscious destinations to digital nomad havens, and learn actionable tips to deliver on these trends. Ready to captivate your audience and keep pace with their evolving needs? Dana Communications is here to help you stay one step ahead.
Tourism trails are a powerful way to highlight a destination’s top attractions, but not every idea is trail-worthy. A successful trail needs a clear purpose, a common theme, and a sizable audience. It should also be easy to navigate, tech-friendly, and meet state standards. Consulting with an experienced marketing agency ensures your trail is not only engaging but also strategically designed to attract and retain visitors. Ready to create a trail that drives results? Reach out to Dana Communications for expert guidance.
Set-jetting, where travelers visit locations from their favorite movies and TV shows, is a growing trend. Destinations like Tunisia, Dyersville in Iowa, and Jackson in Georgia have successfully leveraged their filming locations to attract tourists. By tapping into the power of pop culture, these unlikely spots have become popular travel destinations, showcasing the strong influence of media on travel plans.