Perhaps the sizzle of summer has you scouring Pinterest for vacation getaways or cool homemade treats. This picture-friendly social forum has certainly made a splash in the online community. And as we pointed out in our “Get Prepped for Pinterest” post a while back, the success and popularity of the service have prompted brands to […]
We all know the old “load and blast” theory of email marketing. Just design an email, code it up, pick a random email program and send it. This approach is great if you’re looking to put “email marketing” on your company letterhead, but not so good if you’re seriously trying to reach opted-in customers. Let’s […]
Dana enjoys a strong track record in meeting and conference marketing, from our long relationship with the International Association of Conference Centers (IACC) to our recent work with IMEX America and Starwood Hotels & Resorts. In fact, our President, Bob Prewitt, is the recipient of IACC’s highest honor: the Mel Hosansky Award for Distinguished Service […]