Memorial Day—the unofficial start of summer—has already come and gone, and now the Red Hot Topic of summer vacation kicks off too. To further commemorate the true meaning of this holiday, let’s discuss how travelers are choosing to mix their getaways with good deeds. What more patriotic way is there to celebrate your hard-earned freedom […]
Conveying the true essence of a brand is not always easily accomplished through print alone. Sure, we can work to create the most compelling ad to make consumers want to pack their bags and jump on the next plane to that destination. But can they see the dramatic reveal of the ocean as you rise […]
In Part 1 of this series, Destination Wedding Trends 2013, we pondered the important questions regarding who destination wedding couples are, where they come from, where they go to tie the knot and the reasons why they roam. In Part 2 below, we’ll explore more about destination wedding marketing and how best to reach them. […]
Over the past 30 years, Dana has specialized in travel and tourism marketing, starting with conference centers, hotels and golf/spa resorts as primary clients. Our mission is to sell the lifestyle behind these purchases, knowing that we are not just selling a physical space, but the many ways in which that space is experienced. Beyond […]