Posts Tagged ‘DANA’
:: Dana Wins Silver and Bronze Awards in HSMAI Competition ::
Posted by Eric Welsh | Filed under Advertising, Dana News, Design, Hospitality News, Interactive, Media, Travel, Uncategorized
The Hospitality Sales & Marketing Association International (HSMAI) has recognized Dana Communications for several winning entries in the 2008 Annual Adrian Awards competition.
Now in its 52nd year, this competition is the largest and most prestigious travel event of its kind. Entries are judged by teams of experts from all sectors of the industry, including advertising, public relations, media and Internet marketing, along with leading members of the travel community.
Dana received Silver Awards for both the Kiawah Moments campaign and the KiawahMoments.com website. Kiawah Island’s spectacular beauty inspires the campaign with breathtaking photography. The Capture Your Kiawah Moment theme portrays a memorable experience, leading into a story and then prompting readers to visit KiawahMoments.com––an interactive website––for the conclusion.
Dana’s “You’re So Here” print ad series for Ultimate Escapes Luxury Destination Clubs also merited a Silver Award. Arresting vacation lifestyle photos, with a global map overlay pinpointing destinations, give visual impact, while the tagline ”Experience the Vacation of a Lifetime, Every TimeSM” speaks to the brand promise of unforgettable vacations.
In addition, two Bronze Awards were granted for Dana’s notable work on projects for Millennium Broadway Hotel New York. These include the hotel’s Conference Center brochure as well as an ad insertion for its Hudson Theatre.
