Category Archives: Branding
The Truth about Customer Retention
and Brand Loyalty
Let’s face it, the cost of acquiring new customers is rising, and the budgets allocated to doing so are diminishing. …
College Visits: Planning for the Madness
March madness: a time of year when all eyes are on colleges across the United States. Expectant, excited, frantic. You …
Chirp on the Street: Peeps Brand Promotion
Do you like your Peeps fresh, frozen or aged to perfection? Ever tried your hand at a Peeps joust? Maybe …
Branding with Instagram
If you’re connected to social media, whether you realized it or not, you’ve likely seen someone post an Instagram photo. …

